​This course seeks to build students' capabilities in dealing with social networks effectively. The course apprises students of social networks and their mechanisms of action, types, and the services they provide. It also trains students to produce content for social networks, use methods of managing accounts and interact with others on these networks. The course also prepares students for media monitoring and social listening on digital networks, the algorithms in which networks operate, the audience of social networks. It presents techniques and methods of attracting the public to the ethical side of using networks. ​